Funding newsPublished October 15, 2026

Trajectory LLC Raises $40.0M Series A Round

Recently funded · $40.0M Series aProfessional ServicesUSView source

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Trajectory LLC has raised $40.0M in Series A funding, with Sequoia backing the round.

The company is a hybrid brand consulting and marketing agency - and a certified women-owned business enterprise - focused on health and wellness clients. It shapes, launches and builds brand-led growth by aligning purpose, story, culture, strategy, design, communication and digital experience around five core client challenges, from launching new product brands to rebranding and strengthening digital strategy.

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Dan

Look at who investors are funding in AI data. Almost none of it is annotation. 💰 Patronus AI raised a $50M Series B in June, building evals and environments. Trajectory reportedly raised $40M, led by Sequoia, to turn user edits and retries into training signal.

Protege has raised about $65M for rights-cleared proprietary data. Applied Compute's valuation reportedly went from roughly $500M to $1.3B in three months. The pattern is clear. Money flows to the layer that keeps value after delivery: verifiers, rights, feedback loops and enterprise workflows. Hours of expert labor are what everyone is trying to move away from. That tells you where the next

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Leaven Foods
A 2026 NEXTY Award winner for “Best Pantry Staple” at the prestigious Natural Products Expo, Leaven’s "Instant Sourdough" is the first and only real sourdough starter replacement that eliminates the need for a traditional sourdough starter for commercial and home bakers. Made from carefully curated wild yeast and beneficial bacteria isolated from sourdough, it delivers real sourdough fermentation, flavor and benefits in a convenient powdered format. Bakers simply mix it into the dough; allow it to rise, ferment, and then bake. No starter required. In addition, Leaven offers an Instant Wild Yeast, a premium baking yeast for better baking performance. It’s an undomesticated wild yeast that delivers a rich, buttery flavor creating delicious bread the way it's meant to taste. Both products are all natural, non-GMO and gluten-free. Founded by microbiologists with a passion for baking, Leaven Foods, harnesses the microbial power of ancient fermentations to create all-natural, flavorful, healthier, and more sustainable food. At the heart of Leaven Foods is a proprietary fermentation platform designed to understand and preserve the complex microbial ecosystems that make wild fermentation so unique. With 1/3 of food fermented, the mission is bigger than sourdough. Leaven will bring the complexity, flavor and potential benefits of naturally fermented foods to the masses. Leaven is building a new generation of fermentation ingredients and applications, starting with sourdough and expanding into other baked goods and fermented foods. By combining microbiology, computational biology and food science, Leaven is making wild fermentation more accessible, convenient and scalable, without compromising what makes it special.
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Trajectory LLC Raises $40.0M Series A Round

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